About Hartz:

We are motivated by our passion for pets. Hartz is a leading brand in pet care for over 95 years. Our brand has a high consumer awareness level and is considered one of the most trusted brands in the US. That's because we truly understand the bond between consumers and their pets, and strive to provide products that help give pets Unconditional Love.

Hartz holds category leadership position in most categories in which it competes, including Wet Cat Treats, Flea & Tick treatment, Dog Pads, Natural Dog Treats, Grooming, and Toys. We emphasize product-category driving innovation to stay on the leading edge of superior pet care - so pets can have a healthier, happier, and longer life!

Hartz is a place where everyone can succeed. Our people make the difference, and we strive to hire talented individuals who share our passion. We are proud of our diverse, inclusive, and welcoming culture that honors everyone's unique experiences, perspectives, and identity. Together, our employees and their pets can thrive and make an impact, whether at the office or in hybrid work environments.

What We Offer as a Marketing Brand Manager ...

• Hybrid work schedule (in-office and remote)
• Competitive compensation and 401(k) match with immediate vesting
• Comprehensive Health Insurance: Medical, Dental, Vision, FSA, Life & Disability Insurance
• Generous PTO, paid parental leave, tuition reimbursement, and other perks
• Opportunity to learn and develop

The Role ...

We seek a highly motivated marketing professional to lead and contribute to the development and execution of brand marketing and innovation/renovation plans for our Cat Treats category- the company's fastest growing and category leader with #1 share. As such, this is a high-profile position, requiring strong leadership and marketing skills.

A successful candidate will be expected to maintain the aggressive market share/sales and profit growth rate that the brand is achieving by focusing on developing and executing best in class innovation and consumer communication. This is a nationally advertised brand with strong distribution across all major US retail mass/grocery and e-Commerce channels/key customers. This position offers a unique opportunity to grow penetration and shape the development of an entire category. This position is located at our Secaucus, NJ office, and has the flexibility to work 3 days in office and 2 days remote.

If this role excites you to work at Hartz, we encourage you to apply.

Your Responsibilities as a Marketing Brand Manager ...

• Lead cross-functional project team to execute plans and provide direction on day to day management of business issues and opportunities
• Manage the sales forecast by tracking and analyzing internal and category/segment sales performance, identifying key drivers and trends (Retail sales and internal shipments)
• Identify and develop new products, product improvements, packaging improvements, and line extensions - develops 3C/4P analysis and development; partner with R&D
• Assist in setting brand strategy, develop and manage annual marketing plans
• Help to develop the strategy and execution of consumer communication/promotional support plan
• Develop deep understanding of the category, consumer, and competitive activity and utilize internal, syndicated, primary and secondary sources to grow market share consistent with company portfolio strategy. Identify new ways to expand category beyond current portfolio to achieve growth
• Determine consumer market research needs and field appropriate and actionable research to gain insights, analyze results, and translate into growth initiatives
• Actively manage the brand P&L and budget
• Support creation of sales presentations to support new products and educate on category trends/consumer understanding

You Need to Have ...

• Bachelor's Degree in Business/Marketing required; MBA preferred
• A minimum of 4 years' Brand Management experience in consumer-packaged goods
• Working knowledge of IRI/Nielsen POS and Panel Data
• Experience managing P&L and conducting market research and analysis
• Proficient in Microsoft Office Suite programs